
Sony BRAVIA 9 Series (2024) | Flagship Mini LED 4K HDR Google TV
- CPU: XR Processor
- Resolution: 3,840 x 2,160 (4K Ultra HD)
- Refresh Rate: 120 Hz
- OS: Android TV™, Google TV™
- Display Type: Mini LED, "Our brightest 4K ever," Studio Calibrated, XR Backlight Master Drive™, High Peak Luminance
₹649,900 - ₹899,900
Sony BRAVIA 9 (2024): The Pinnacle of Mini LED 4K HDR Television
The Sony BRAVIA 9 (2024) Series represents the zenith of Sony’s Mini LED 4K HDR technology, setting a new benchmark for premium home entertainment. Billed as “Our brightest 4K ever,” these flagship televisions, available in a grand 75-inch (K-75XR90) and an expansive 85-inch (K-85XR90), are engineered for those who demand uncompromising picture quality, revolutionary audio innovation, and an intelligent smart TV experience. With MRPs of ₹649,900 for the 75-inch and a commanding ₹899,900 for the 85-inch, the BRAVIA 9 series is a significant investment designed to transform your living space into a cinematic masterpiece.
At its core, the BRAVIA 9 is powered by Sony’s advanced XR Processor, which intelligently optimizes every aspect of the picture and sound. It utilizes a sophisticated Mini LED backlight with XR Backlight Master Drive™ and High Peak Luminance to deliver ultimate contrast and brightness. Audiophiles will be captivated by the “World’s First TV with Beam Tweeter” integration into Acoustic Multi-Audio+™, offering a truly spatial sound experience. Running on Google TV™, supporting HDMI 2.1 features (4K120, VRR, ALLM, SBTM), and boasting specific “Perfect for PlayStation®5” functionalities, the BRAVIA 9 is built for cinematic purists, avid gamers, and smart home enthusiasts alike.
This comprehensive review will delve into the BRAVIA 9’s groundbreaking visual and audio technologies, its seamless smart TV capabilities, unparalleled gaming features, premium design, and overall value proposition, helping discerning buyers understand what makes this series a true marvel of modern television engineering.
1. Visual Brilliance: Unprecedented Contrast and Brightness with Mini LED & XR Processor
The Sony BRAVIA 9 is engineered to deliver an unparalleled visual experience, pushing the boundaries of LCD technology.
Mini LED with XR Backlight Master Drive™ & High Peak Luminance: This is the heart of the BRAVIA 9’s exceptional picture quality. By precisely controlling thousands of tiny Mini LEDs across the screen via the XR Backlight Master Drive™, the TV achieves incredibly deep blacks and astonishingly bright highlights with minimal blooming. The “High Peak Luminance” ensures that specular highlights truly pop, creating a dazzling and realistic image. This combination results in a contrast ratio that rivals, and in some aspects, surpasses traditional OLEDs.
XR Processor (Cognitive Processor XR): Sony’s proprietary intelligent processor is the brain behind the BRAVIA 9. It goes beyond conventional AI by replicating how the human brain processes visual and audio information, cross-analyzing hundreds of thousands of elements to deliver a harmonious picture and sound experience, optimized for what viewers naturally perceive.
4K Ultra HD & 120Hz Panel: The native 3,840 x 2,160 (4K Ultra HD) resolution ensures pin-sharp detail, while the 120 Hz native panel refresh rate provides incredibly smooth motion, essential for fast-paced action, sports, and gaming.
Comprehensive HDR Support: The BRAVIA 9 supports all major High Dynamic Range (HDR) formats, including HDR10, HLG, and Dolby Vision. This comprehensive support guarantees that content is displayed with the expanded contrast and vibrant colors intended by creators.
XR TRILUMINOS PRO™ & Wide Color Gamut: Sony’s advanced color technology, XR TRILUMINOS PRO™, combined with Live Colour™ Technology, ensures a wide color gamut, producing billions of accurate and natural colors, making every scene vibrant and lifelike.
XR Clear Image & XR Motion Clarity: XR Clear Image intelligently enhances resolution and reduces noise for exceptional clarity, even with lower-resolution content. XR Motion Clarity precisely controls LED light and the display panel to minimize motion blur, resulting in incredibly smooth and clear action scenes without sacrificing brightness.
X-Wide Angle & X-Anti Reflection: For a consistent viewing experience, X-Wide Angle technology maintains picture quality and color accuracy even when viewed from off-center positions. The X-Anti Reflection screen coating significantly reduces glare from ambient light, ensuring an undisturbed viewing experience even in brightly lit rooms.
Studio Calibrated Picture Modes: The TV comes with Studio Calibrated modes for services like Netflix, SONY PICTURES CORE (formerly BRAVIA CORE), and Prime Video. These modes automatically adjust picture settings to match the content creator’s intent, offering a truly authentic viewing experience.
2. Audio Innovation: World’s First Beam Tweeter & Acoustic Multi-Audio+™
The audio system of the BRAVIA 9 is as revolutionary as its visual capabilities, delivering an unparalleled immersive soundstage.
Acoustic Multi-Audio+™ with Beam Tweeter: This is a groundbreaking innovation. The BRAVIA 9 is the World’s First TV with a Beam Tweeter, strategically placed on the top of the TV. Combined with Frame Tweeters, Mid-Range Speakers, and Subwoofers, the total 70W (10W x 6 + 5W x 2) audio output creates an incredibly precise and expansive sound field. The Beam Tweeters direct sound upwards and outwards, simulating overhead sound effects and enhancing the sense of immersion.
Speaker Configuration: The elaborate speaker setup includes 2 x Tweeters, 2 x Mid Range, 2 x Subwoofers, and 2 x Beam Tweeters, meticulously positioned to generate precise sound localization and a truly three-dimensional audio experience.
Dolby™ Audio, Dolby™ Atmos, DTS:X: The TV supports the highest standards of audio decoding, including Dolby™ Audio and Dolby™ Atmos for object-based surround sound, and a comprehensive suite of DTS formats (DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS:X).
Acoustic Auto Calibration: This intelligent feature optimizes sound output based on your room’s acoustics and your viewing position, ensuring a perfectly tailored audio experience.
Voice Zoom 3 & 3D Surround Upscaling: Voice Zoom 3 enhances dialogue clarity, making sure you hear every word, while 3D Surround Upscaling can elevate regular stereo content to a simulated surround sound experience.
Acoustic Centre Sync & 360 Spatial Sound Personalizer: When paired with a compatible Sony Soundbar, Acoustic Centre Sync integrates the TV’s speakers with the soundbar for a more unified and powerful audio output. The 360 Spatial Sound Personalizer (via Bluetooth) offers a personalized immersive audio experience using compatible headphones.
3. Smart & Seamless Experience: Google TV™ & Intelligent Performance
The BRAVIA 9 offers a highly intelligent and user-friendly smart TV experience powered by Google.
Google TV™ Operating System: The TV runs on Google TV™, providing a highly personalized and intuitive interface that aggregates content from various streaming services. It offers personalized recommendations, easy access to a vast library of apps via the Google Play Store, and seamless integration with Google’s ecosystem.
Built-in Mic with Voice Search & Switch: The TV features a built-in microphone for hands-free Voice Search, allowing you to control the TV, search for content, and ask questions simply by speaking. A convenient built-in mic switch provides privacy control.
Chromecast Built-in, Apple AirPlay, Apple HomeKit: The BRAVIA 9 offers comprehensive casting and smart home integration with Chromecast built-in for Android devices, and Apple AirPlay and Apple HomeKit support for seamless integration with Apple devices and ecosystems.
Eco Dashboard 2: This feature helps users monitor and manage their TV’s energy consumption, promoting energy efficiency and reducing environmental impact.
Auto Calibration with CalMAN®: For professional-grade picture accuracy, the BRAVIA 9 supports Auto Calibration with CalMAN®, allowing for precise fine-tuning of display settings.
Optional BRAVIA Cam: The TV is compatible with the optional BRAVIA Cam (CMU-BC1), which unlocks additional features like gesture control, proximity alerts, and video calls.
4. Ultimate Gaming & Connectivity: Perfect for PlayStation®5 and Next-Gen Ready
The BRAVIA 9 is built to be a gamer’s paradise, especially for PlayStation®5 owners, offering cutting-edge features.
HDMI 2.1 Features (4K120, VRR, ALLM, SBTM): All 4 HDMI inputs are HDMI 2.1 compliant, providing high bandwidth for next-generation gaming. Key features include:
- 4K120: Supports 4K resolution at 120 frames per second for ultra-smooth gameplay.
- VRR (Variable Refresh Rate): Synchronizes the TV’s refresh rate with the console’s frame rate to eliminate screen tearing and stuttering (on HDMI™3/4).
- ALLM (Auto Low Latency Mode): Automatically switches the TV to a low-latency mode for minimal input lag during gaming (on all 4 HDMI™ ports).
- SBTM (Source-Based Tone Mapping): Optimizes HDR tone mapping based on source content, providing superior HDR gaming visuals.
Perfect for PlayStation®5: The BRAVIA 9 offers exclusive features that enhance the PS5 experience:
- Auto HDR Tone Mapping: Automatically optimizes HDR settings for the PS5 console.
- Auto Genre Picture Mode: Automatically switches to Game Mode when playing games and to Standard Mode when watching movies, ensuring optimal settings for each content type.
Advanced Wireless Connectivity: With Wi-Fi Certified 802.11a/b/g/n/ac/ax (Wi-Fi 6), the TV provides robust and high-speed wireless connectivity. Bluetooth Version 5.3 ensures stable connections for headphones, game controllers, and other peripherals.
Comprehensive Ports: Beyond the advanced HDMI inputs, the TV offers 2 USB ports, a LAN input, RF (Terrestrial/Cable), IF (Satellite) input, and a Digital Audio Output (Optical/Hybrid with S-Center Speaker Input), ensuring connectivity for all your devices.
5. Premium Design & Build Quality
The BRAVIA 9 embodies Sony’s commitment to sophisticated design and premium build.
Seamless Edge Bezel Design: The TV features a Seamless Edge bezel design with a Dark Silver/Vibration finish, offering a minimalist aesthetic that maximizes screen real estate and blends effortlessly into any high-end living space.
Robust Build: The TV is substantial, with the 75-inch model weighing approximately 42.3 kg and the 85-inch model at 52.4 kg (without stand), indicative of premium materials and solid construction. It supports standard VESA mounting (300x300mm for 75″, 400x400mm for 85″).
Premium Remote Control: The TV comes with a Premium Remote Control, likely featuring backlighting and a sleek design that complements the TV itself.
📊 Full Specification Table: Sony BRAVIA 9 Series (2024)
Feature | Specification (K-75XR90) | Specification (K-85XR90) |
---|---|---|
Model Year | 2024 | 2024 |
Screen Size (Diagonal) | 75 inches (189 cm) | 85 inches (215 cm) |
MRP (incl. taxes) | ₹649,900 | ₹899,900 |
Display Type | LCD, Mini LED Backlight | LCD, Mini LED Backlight |
Backlight Dimming | Local Dimming (XR Backlight Master Drive) | Local Dimming (XR Backlight Master Drive) |
Resolution | 3,840 x 2,160 (4K Ultra HD) | 3,840 x 2,160 (4K Ultra HD) |
Panel Refresh Rate | 120 Hz | 120 Hz |
Processor | XR Processor | XR Processor |
Contrast Enhancement | High Peak Luminance, XR Contrast Booster 30, Dynamic Contrast Enhancer | High Peak Luminance, XR Contrast Booster 30, Dynamic Contrast Enhancer |
Color Enhancement | XR TRILUMINOS PRO™, Live Colour™ Technology | XR TRILUMINOS PRO™, Live Colour™ Technology |
Clarity Enhancement | XR Clear Image | XR Clear Image |
Motion Enhancement | XR Motion Clarity, Auto mode | XR Motion Clarity, Auto mode |
HDR Compatibility | HDR10, HLG, Dolby Vision | HDR10, HLG, Dolby Vision |
Viewing Angle | X-Wide Angle | X-Wide Angle |
Anti-Reflection | X-Anti Reflection | X-Anti Reflection |
Studio Calibrated | Netflix, SONY PICTURES CORE, Prime Video | Netflix, SONY PICTURES CORE, Prime Video |
Audio Power Output | 10W x 6 + 5W x 2 (70W total) | 10W x 6 + 5W x 2 (70W total) |
Speaker Type | Acoustic Multi-Audio+, Frame Tweeter, Beam Tweeter | Acoustic Multi-Audio+, Frame Tweeter, Beam Tweeter |
Speaker Configuration | Tweeter x 2, Mid Range x 2, Subwoofer x 2, Beam Tweeter x 2 | Tweeter x 2, Mid Range x 2, Subwoofer x 2, Beam Tweeter x 2 |
Dolby Audio Support | Dolby™ Audio, Dolby™ Atmos | Dolby™ Audio, Dolby™ Atmos |
DTS Audio Support | DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS:X | DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS:X |
Acoustic Calibration | Room and User Position Compensation | Room and User Position Compensation |
Voice Zoom | Voice Zoom 3 | Voice Zoom 3 |
OS | Android TV™, Google TV™ | Android TV™, Google TV™ |
Voice Search | Yes (Built-in Mic, with switch) | Yes (Built-in Mic, with switch) |
App Store | Google Play Store | Google Play Store |
Chromecast Built-in | Yes | Yes |
Apple AirPlay/HomeKit | Yes / Yes | Yes / Yes |
Wi-Fi Standard | Wi-Fi 6 (802.11a/b/g/n/ac/ax) | Wi-Fi 6 (802.11a/b/g/n/ac/ax) |
Bluetooth Version | 5.3 | 5.3 |
HDMI Inputs | 4 (all Side, HDCP2.3) | 4 (all Side, HDCP2.3) |
HDMI 2.1 Features | 4K120/eARC/VRR/ALLM/SBTM | 4K120/eARC/VRR/ALLM/SBTM |
VRR | Yes (for HDMI™3/4) | Yes (for HDMI™3/4) |
ALLM | Yes (for HDMI™1/2/3/4) | Yes (for HDMI™1/2/3/4) |
USB Ports | 2 (Side) | 2 (Side) |
LAN Input | 1 (Side) | 1 (Side) |
Digital Audio Out | 1 (Side/Hybrid with S-Center Speaker Input) | 1 (Side/Hybrid with S-Center Speaker Input) |
PS5 Features | Auto HDR Tone Mapping, Auto Genre Picture Mode | Auto HDR Tone Mapping, Auto Genre Picture Mode |
Bezel Design | Seamless Edge | Seamless Edge |
Bezel Colour | Dark Silver/Vibration finish | Dark Silver/Vibration finish |
Remote Control | Premium Remote | Premium Remote |
Dimensions (W x H x D) without Stand | Approx. 1,667 x 960 x 48 mm | Approx. 1,888 x 1,085 x 49 mm |
Weight (without Stand) | Approx. 42.3 kg | Approx. 52.4 kg |
Power Consumption (Standby) | 0.5 W | 0.5 W |
Model Year | 2024 | 2024 |
✅ Pros and ❌ Cons: A Balanced View for Buyers
Pros:
- Pioneering Mini LED Performance: “Our brightest 4K ever” with XR Backlight Master Drive™ and High Peak Luminance delivers industry-leading contrast, incredibly deep blacks, and dazzling highlights.
- XR Processor’s Cognitive Intelligence: Sony’s top-tier processor provides unparalleled picture and sound optimization, creating a lifelike and harmonious viewing experience.
- Revolutionary Audio (Acoustic Multi-Audio+™ & Beam Tweeter): The world’s first TV with a Beam Tweeter, combined with a sophisticated multi-speaker setup, delivers incredibly precise, immersive, and spatial sound, including true overhead effects.
- Comprehensive HDR Support: Full compatibility with HDR10, HLG, and Dolby Vision ensures stunning HDR performance across all content.
- Ultimate Gaming Features: Four HDMI 2.1 ports with 4K120, VRR (on 2 ports), ALLM (on all 4 ports), and SBTM make it perfect for next-gen console gaming, especially PlayStation 5 with exclusive optimization features.
- Premium Smart TV Experience: Google TV™ offers a vast app ecosystem, seamless navigation, and powerful voice control (built-in mic).
- Superior Anti-Reflection & Wide Viewing Angles: X-Anti Reflection and X-Wide Angle ensure a pristine picture in various lighting conditions and from different seating positions.
- Studio Calibrated Modes: Factory-calibrated settings for popular streaming services provide creators’ intended picture quality.
- Robust Connectivity: Wi-Fi 6, Bluetooth 5.3, Chromecast built-in, Apple AirPlay/HomeKit, and a good selection of physical ports for all modern devices.
- Luxurious Design: Seamless Edge bezel and premium finish elevate the TV’s aesthetic appeal.
Cons:
- Premium Price Point: The BRAVIA 9 is a flagship model with a price tag that reflects its cutting-edge technology and premium performance, making it inaccessible for budget-conscious buyers.
- No Dedicated Headphone Output: While Bluetooth audio is available, a dedicated 3.5mm headphone jack is absent.
- Heavy Weight: The sheer size and advanced components make these TVs very heavy, requiring careful consideration for installation and mounting.
- VRR Limited to 2 HDMI Ports: While 4 HDMI 2.1 ports are present, VRR is only supported on HDMI 3 and 4.
- Optional Camera: BRAVIA Cam, which unlocks additional smart features, is an optional accessory, adding to the overall cost.
- USB HDD Recording Not Supported: Unlike some other TVs, it does not support recording to a USB hard drive.
📝 Final Verdict:
The Sony BRAVIA 9 (2024) Series is not just a television; it’s a statement of intent from Sony, showcasing the pinnacle of Mini LED technology and integrated audiovisual excellence. For consumers with the budget to invest in a truly premium home entertainment system, the BRAVIA 9 offers an unmatched combination of breathtaking brightness and contrast, revolutionary spatial audio, a seamless Google TV experience, and class-leading gaming performance, especially optimized for PlayStation®5.
Whether you are a cinephile demanding uncompromised picture accuracy and immersive sound, a serious gamer seeking the lowest lag and ultimate responsiveness, or simply someone who desires the absolute best in smart TV technology, the BRAVIA 9 delivers. Its “World’s First TV with Beam Tweeter” sets it apart, while the XR Processor’s intelligent optimizations ensure every moment is spectacular. The high price tag is justified by the innovation, performance, and luxurious experience it provides, making the Sony BRAVIA 9 a truly aspirational and future-proof centerpiece for the modern home.