Tata Curvv 2025 Review: The SUV Coupé that Redefines Style
Introduction: Take the CURVV
Where straight lines dictate the ordinary, the Tata Curvv unravels the extraordinary. This SUV Coupé is not just a new model; it’s a new philosophy, designed for those who seek discovery at every turn. Built on the advanced ATLAS Architecture, the Curvv blends stunning, aerodynamic design with cutting-edge technology and unparalleled safety. It stands as a testament to innovation, offering a sophisticated experience that challenges segment norms. With a starting price of ₹9,99,990* and 42 variants available, the Curvv is engineered to be a class apart, boasting a 5-Star BNCAP safety rating and a comprehensive Level 2 ADAS suite. This review explores why the Curvv is more than a commute—it’s a journey.
Design: Shaped to Stun
The Curvv’s SUV Coupé silhouette is its defining feature, creating a magnificent look that’s both powerful and elegant. The front fascia is striking, with sequential LED DRLs that perform a welcome and goodbye animation. The sleek profile is enhanced by segment-first flush door handles with a welcome light, which personify design elegance. Its commanding road presence is completed by large R18 diamond-cut alloy wheels with aero inserts and a connected LED tail lamp that leaves an inspiring trail.
The cabin of the Curvv is a sanctuary of modern luxury and technology. The driver is greeted by a 4-spoke illuminated digital steering wheel and a themed dashboard with customizable mood lighting. Persona-themed interiors allow for a high degree of personalization, while the voice-assisted panoramic sunroof with mood lighting opens up the cabin to create an airy, premium atmosphere. Every detail is crafted to appeal to a sense of sophisticated style.
Performance: Shaped for Performance
The Curvv offers a trio of powerful and efficient engine options. The star of the show is the new 1.2L Hyperion GDi engine, a turbocharged direct-injection unit delivering an impressive 91.9 kW (125 PS) and 225 Nm of torque for an exhilarating, sporty drive. For diesel lovers, the proven 1.5L Kryojet engine provides robust performance with 86.7 kW (118 PS) and 260 Nm of torque. The lineup is rounded out by the smooth and refined 1.2L Revotron petrol engine. These are mated to either a 6-speed Manual or a 7-speed DCA with paddle shifters.
The driving experience is highly adaptable, thanks to Eco, City, and Sport multi-drive modes. The 7-speed DCA transmission features advanced tech like a wet clutch with active cooling, shift-by-wire technology, and self-healing mechanisms for a smooth and responsive drive. Built on the ATLAS architecture, the Curvv promises an exquisite ride and handling balance, further aided by an Electronic Parking Brake with Auto Hold for added convenience.
Technology: Shaped for Innovative Technology
The Curvv is a tech powerhouse, centered around an expansive 31.24 cm (12.3-inch) Touchscreen Infotainment system by Harman™. This massive screen supports wireless Android Auto™ and Apple CarPlay™ and works with multiple voice assistants, including native commands, Alexa, Siri, and Google Assistant. It’s paired with a 26.03 cm (10.25-inch) Digital Instrument Cluster that can display full-screen navigation, ensuring you never lose sight of the road. The audio experience is concert-like, thanks to a JBL 9-speaker sound system with a subwoofer and multiple sound modes. Other key tech features include iRA Connected Car Technology, a wireless smartphone charger, and an air purifier with an AQI display.
Safety: Shaped for Absolute Safety
With a certified 5-Star Bharat NCAP safety rating, the Curvv is engineered to be a fortress. It is equipped with a comprehensive Level 2 ADAS suite, featuring 20 key functions like Adaptive Cruise Control with Stop & Go, Lane Keep Assist, and Autonomous Emergency Braking. This system uses cameras and sensors to create a vigilant co-pilot. Passive safety is robust, with 6 airbags and a high-strength steel ATLAS architecture providing exceptional crash protection. Driver aids like a 360° 3D Surround View Camera, Blind Spot Detection, and Rear Cross Traffic Alert provide a hawk-eye view, ensuring confidence in every maneuver.
Comfort: Shaped for Grandeur
The Curvv is designed to pamper its occupants with spacious luxury. It boasts a huge 500L boot space and a grand centre console with a leatherette armrest. Comfort is elevated with ventilated front seats, a 6-way powered driver seat, and dual-zone automatic climate control. Rear passengers are treated to a first-class experience with reclining seats and rear sunshades. Convenience features are abundant, including a powered tailgate with gesture activation, one-shot power-up/down driver window, and an illuminated cooled glovebox, making every interaction with the car feel premium.
Variants and Value: A Persona for Every Style
The Curvv lineup is structured across several “Personas” to cater to different tastes and budgets. The range starts with the well-equipped Smart variant and moves up through Pure+, Creative, Creative+S, to the top-tier Accomplished S and Accomplished+A packs. For those seeking a bold statement, the exclusive #DARK edition is available on top variants, featuring an all-black theme, #DARK alloy wheels, and unique interior accents.
Full Specifications Table: Tata Curvv
Engine & Performance
- Petrol GDi Engine: 1.2L Hyperion GDi (91.9 kW, 225 Nm)
- Petrol Engine: 1.2L Revotron (88.2 kW, 170 Nm)
- Diesel Engine: 1.5L Kryojet (86.7 kW, 260 Nm)
- Transmission: 6-Speed MT / 7-Speed DCA
- Drive Modes: Eco, City, Sport
Dimensions & Capability
- Length: 4308 mm
- Width: 1810 mm
- Height: 1630 mm
- Wheelbase: 2560 mm
- Boot Space: 500 L
- Fuel Tank: 44 L
Wheels & Brakes
- Alloy Wheels: 215/55 R18 with Aero Inserts
- Other Wheels: R17 and R16 Options Available
- Brakes: Front & Rear Disc Brakes (GDi/Diesel)
- Parking Brake: Electronic Parking Brake with Auto Hold
Technology
- Infotainment: 31.24 cm (12.3″) screen by Harman™
- Instrument Cluster: 26.03 cm (10.25″) Digital Cluster
- Audio System: JBL 9-speaker system with Subwoofer
- ADAS: Full Level 2 Suite with ACC, LKA, AEB
- Connected Tech: iRA, Alexa, Wireless CarPlay/Android Auto
Safety
- Passive Safety: 6 Airbags, 5-Star BNCAP Rated ATLAS Architecture
- Active Safety: ADAS Level 2, 360° 3D Camera, ESP, Hill Descent Control
- Alerts: Blind Spot Detection, Rear Cross Traffic Alert, Door Open Alert
Comparisons: Curvv vs Creta, Seltos, Grand Vitara
The Tata Curvv enters a fiercely competitive space, but its SUV-Coupé design gives it a unique visual identity. Compared to the Hyundai Creta and Kia Seltos, the Curvv aims to deliver a more powerful driving experience with its GDi engine and a more comprehensive safety package with its standard 6 airbags and Level 2 ADAS. While the Korean twins are known for their feature-rich interiors, the Curvv matches them with its massive 12.3-inch screen and premium JBL audio. Against the Maruti Grand Vitara and Toyota Hyryder, the Curvv’s focus is on thrilling performance rather than hybrid fuel efficiency, targeting the driving enthusiast who also values style and safety.
Pros and Cons: Our Balanced View
Pros:
- Segment-First Design: Unique SUV-Coupé styling sets it apart from all rivals.
- Powerful GDi Engine: The Hyperion engine’s torque and power figures promise thrilling performance.
- Top-Tier Tech & Safety: Massive 12.3-inch screen, Level 2 ADAS, and 5-Star BNCAP rating.
- Practical and Premium Cabin: Huge 500L boot, ventilated seats, and premium materials.
Cons:
- No Hybrid Option: Lacks a strong-hybrid variant to compete with the Grand Vitara/Hyryder on pure mileage.
- Busy Variant Lineup: With 42 variants, choosing the right one could be confusing for customers.
- Rear Headroom: The coupé roofline might compromise rear-seat headroom for very tall passengers.
Who Is This Car For? Tailored Recommendations
The Tata Curvv is an outstanding choice for:
- The Style-Conscious Trendsetter: Buyers who want to stand out with a unique and head-turning design.
- The Driving Enthusiast: Those who prioritize a powerful engine and an engaging drive over maximum fuel efficiency.
- The Tech-Forward Professional: Individuals who demand the latest and largest screens, comprehensive connected car tech, and premium features.
- The Safety-First Buyer: For whom a 5-star safety rating and a full ADAS suite are non-negotiable.
Final Verdict: A Bold Statement in Style and Substance
The Tata Curvv is more than just an SUV; it’s a bold declaration that challenges the conventional. It delivers a knockout punch with its stunning coupé design, a powerful GDi engine, and a safety and technology suite that is second to none. The cabin experience, dominated by the enormous 12.3-inch screen and luxurious appointments, feels a class above. Backed by a 5-star BNCAP rating and a comprehensive Level 2 ADAS, it offers peace of mind to match its performance. For the buyer who wants to make a statement and refuses to choose between style, performance, and safety, the Tata Curvv isn’t just one of the best choices—it’s the new benchmark.
Overall Rating: 4.9 out of 5.0 (Based on Expert Analysis)